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We migrate growth teams off WordPress to Next.js + a headless CMS.

Next.js · Sanity · Strapi · Payload CMS

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Home/Services/Next.js SEO Migration
SEO migration service

Next.js SEO migration

Protect rankings during a move to Next.js with URL mapping, metadata migration, canonicals, schema, redirects, sitemap setup, Core Web Vitals checks, and Search Console monitoring.

Book an SEO migration audit ↗Build redirect rules
100%Indexable URL mapping
1:1Metadata parity review
308/301Permanent redirect strategy
30 daysSearch Console monitoring
Who it is for

Built for buyers with real migration risk

  • 01

    Companies rebuilding a website in Next.js and worried about organic traffic drops.

  • 02

    Agencies that need a technical SEO migration partner for a client launch.

  • 03

    Teams moving from WordPress, Webflow, Shopify content pages, or a legacy custom stack.

Problems solved

What this service fixes

Commercial SEO pages need to answer buyer concerns directly, so each scope item maps to a practical business or search risk.

01

New route structure is planned without keyword, backlink, or traffic data.

02

Metadata, canonicals, hreflang, or schema are lost during rebuild.

03

Redirects are added late and miss parameter, trailing slash, or legacy URL cases.

04

A faster frontend launches with crawl blockers or sitemap errors.

Deliverables

What you get

The scope is explicit before build starts, with technical SEO included in the implementation.

  • 01

    Pre-migration crawl and Search Console review.

  • 02

    URL inventory, redirect map, and internal link recommendations.

  • 03

    Metadata, canonical, robots, OG, and schema parity checklist.

  • 04

    Next.js sitemap, robots, noindex, and structured data implementation review.

  • 05

    Launch QA and post-launch Search Console monitoring.

Process

How the engagement runs

01 / 04

Baseline

We capture crawl data, traffic pages, backlink targets, rankings, and current metadata.

02 / 04

Migration map

Every indexable page gets a keep, redirect, consolidate, improve, or remove decision.

03 / 04

Implementation review

We validate Next.js metadata, structured data, sitemap, robots, canonicals, and redirects.

04 / 04

Cutover support

We monitor coverage, 404s, ranking movement, and crawl anomalies after launch.

Pricing and timeline

Budget guidance before the call

Cost range

SEO migration planning for a focused site usually starts around $2,500-$5,000. Implementation plus launch monitoring often lands between $5,000-$12,000 depending on route count and complexity.

Timeline expectations

A migration audit can be completed in 1-2 weeks. Implementation support usually runs alongside the rebuild for 3-8 weeks.

SEO risk mitigation

How search visibility is protected

01

Prioritize pages by traffic, links, conversions, and crawl frequency.

02

Use permanent redirects with exact destination mapping and tested edge cases.

03

Keep canonicals, indexability, structured data, and internal links consistent.

04

Monitor Search Console coverage and server logs where available.

Proof

Technical SEO built into the launch plan

Next.js can be excellent for SEO, but only when metadata, rendering, URL structure, links, and redirects are treated as core migration work.

See selected work →

Proof point01

Search Console-led priorities

Proof point02

Redirect QA before launch

Proof point03

Structured data and sitemap validation

Questions

FAQs about Next.js SEO migration

Yes, when pages render indexable HTML, metadata is complete, internal links are crawlable, and redirects are handled correctly. The framework does not replace migration planning.

Only when there is a strong reason. Keeping valuable URLs stable is often safest; changing them requires a tested redirect plan.

We recommend at least 30 days after launch, with priority checks in the first 48 hours and weekly crawl/Search Console reviews after that.

Yes. We can provide the audit, redirect map, implementation checklist, and QA while your team handles the rebuild.

Related resources

Keep planning

Service

WordPress to Next.js migration

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Tool

Website speed checker

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Guide

Technical SEO during headless replatforming

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Book an audit

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Next step

Get a scoped Next.js SEO migration plan.

Send the current site, goals, and rough timeline. We will reply with scope, risks, cost range, and next steps within two business days.

Book an SEO migration audit ↗See pricing